Accessibility

And what we can do to help you

Web accessibility is the design and creation of websites that ensure all users, including those with disabilities, can easily understand, navigate, interact with, and contribute to the web.

Why we need it

Web businesses need accessible websites to ensure all potential customers, regardless of their abilities or disabilities, can access and use their services, which promotes inclusivity, expands market reach, and complies with legal standards.

Some web users, particularly those with disabilities, face challenges like inaccessible content for screen readers, lack of keyboard navigation, poor color contrast, lack of captions for audiovisual content, and complex layouts that make website navigation difficult.

Blind Users

A blind-user assistive website ensures full compatibility with screen readers and provides detailed alternative text descriptions for all visual content

Seizure-safe

A seizure-safe website avoids triggering content, such as fast, flashing, or strobing visuals, to protect users with photosensitive epilepsy.

Vision Impairment

A vision-impairment assistive website provides text-to-speech functionality, high contrast modes, and compatibility with screen readers for users with visual disabilities.

ADHD Friendly

An ADHD-friendly website offers a clean, distraction-free design, manageable chunks of information, and consistent, intuitive navigation to help users stay focused.

Cognitive Disability

A website supporting cognitive impairments offers simplified content, clear navigation, consistent layout, and options for adjusting text size and contrast.

Motor Impairment

A website supporting keyboard navigation for motor impairments allows complete website access and interaction solely through the use of keyboard commands.

The numbers

Globally, over a billion people have some form of disability, many requiring web assistive technologies to access online content. Ageing populations also increase this number, as older individuals often need such technologies. Accessibility isn’t a niche requirement; it’s a broad necessity. Thus, businesses making their websites accessible aren’t just embracing inclusivity and legal compliance, they’re potentially reaching a vast and diverse audience that could significantly impact their growth and success.

Vision Impaired or blind
ADHD (men and boys)
Cognitive Impairment (65 and older)
Motor Impairment

%

Vision

%

ADHD

%

Cognitive

%

Motor

20% of your customer base

By properly serving users who need assistive technologies, web businesses can unlock a significant market segment often overlooked by less accessible platforms. Globally, over a billion people live with some form of disability, many of whom rely on assistive technologies to access digital content. Making their websites accessible not only improves customer experience and inclusivity but also broadens their reach. Furthermore, it helps businesses comply with legal standards, preventing lawsuits related to accessibility. Thus, enhancing web accessibility is a sound business strategy that promotes social responsibility, inclusivity, and has the potential for substantial market growth.

Other Compelling Reasons

There’s more to consider.

Be the good guy: open doors

It’s estimated that millions of people globally who require assistive technologies are currently not online, largely due to the lack of accessible websites, creating a significant digital divide and excluding them from the benefits of online services and resources.

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Avoid litigation

Non-accessible websites risk litigation under various disability rights laws globally, such as the Americans with Disabilities Act in the U.S. Such lawsuits can lead to substantial financial penalties, damage to brand reputation, and lost business opportunities, making accessibility a crucial concern.

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Tax break

Businesses and agencies that invest in web accessibility and comply with the Americans with Disabilities Act (ADA) are now eligible for a tax credit under IRS Code Section 44. This offers significant financial incentives to develop accessible websites, promoting inclusivity for individuals living with disabilities.

What we offer

We are proud to announce that we have partnered with the world’s leading accessibility experts, accessiBe. With 130,000+ websites under their protection (including The Miami State Attorneys office, Porsche,) becoming accessible has never been more easy and affordable! For less than $49 a month you can protect yourself from litigation, enhance your brand, and increase market reach by more than 25% percent.